Cucumber's approach to content driven websites


Why content-first?

Building a website without considering content first is like building a house without knowing how many people will live in it or how they live.

When we treat content as an afterthought we limit our ability to make good design decisions and our sites fail to achieve their goals. This often translates into more cost, delayed go-lives and more pressure on your team.

At Cucumber we believe its time we put the 'C' back into CMS projects with more time and budget assigned to content within web projects and after the initial go-live period. Cucumber's GM of Digital Clare Swallow and Digital Strategist Peter McHannigan recently presented a webinar about the topic. The presentation and associated white paper are below for your reading pleasure.

For more on creating content-first websites see our free downloadable resources below!



Whitepaper 6

Presentation Slides

Presentation Slides 6

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What to know more?

Give our GM of Digital Clare Swallow a call
P +64 7 571 2626

Email Clare

Cheers for the enquiry, I'll be in touch ASAP